Marketing Services

Let Us Help You Find Your Next Customer

Customers are looking for the kind of services you offer, via the web, through word-of- mouth, at tradeshows, on social media sites, and through traditional channels such as radio, television, and print. Are they finding your business? Would you like to improve your conversion rate once they land on your website?

HDG offers a comprehensive range of marketing services to help you plan your marketing strategy, attract quality leads, and convert those leads into customers—perfect for small and mid-sized businesses. In addition to our standard services, HDG’s marketing services include:

Planning and Strategy

  • Development of Brand Brief
  • Development of Key Messages and Elevator Pitch
  • Context Map
  • SWOT Analysis
  • Brand Positioning
  • Development of Marketing Plan

Content Marketing

  • Strategy and Recommendations
  • Development of Editorial Calendar
  • Graphic Design, Copywriting, SEO, and Editorial Services for Development of Content, including:
    • Social Media Posts
    • Blog Posts
    • E-Newsletters
    • Journals
    • Reports and Whitepapers
    • Advertorials
    • New Releases
    • Case Studies
    • Infographics
    • YouTube Videos

Social Media Marketing

  • Strategy and Recommendations
  • Establishment of Social Media Sites
  • Development and/or Redesign of Social Media Profiles
  • Development of LinkedIn pages for Executives
  • Development of Posts: Graphic design, Copywriting, SEO, and Editorial Services
  • Creation of Editorial/ Information Content (see content marketing)
  • Monitoring/Moderation of Comments and Reporting

Email Marketing

  • Development of Email Templates
  • Design and Development of e-Newsletters
  • Design and Development of e-blasts
  • Deployment Services via HDG partner

Search Engine Optimization Basics

  • Site Audit: making sure that all the basics are in place so that your site is visible to search engines
  • Directory Submissions: Google, Bing, and Yahoo!
  • Keyword Research and Recommendations on Website Copy and Content to Support SEO
  • Link Building
  • Reporting and Monitoring
  • Integration with Google Search Console and Google Webmaster

Are you ready to take your marketing to the next level?

Contact Us